We have one planet and one chance – let’s work as one towards a better world.

One Tribe Creative Background

This is the inspiration behind the name One Tribe. We began as the Jensen Group in 1985, and quickly made a name for ourselves nationally by developing successful branding, marketing strategies and campaigns for notable organizations such as the U.S. Olympic Committee, Hewlett Packard, MCI, Florsheim, and others. In 2001 we changed our name to better reflect our mission to help more socially responsible businesses and organizations like yours not only get your story heard, but to have your story make a difference.

We are a branding and marketing firm that gets our strength and creative energy from knowing that the better we tell our clients’ stories, the more global consumers can make the right choices.

Our commitment to our community and region.


Backing up our own desire to be more socially responsible and grounded in our community, One Tribe Creative annually allocates 15% of our annual billables in donated and discounted services to local and regional organizations.

A few of the local/regional organizations we have contributed services to: Lincoln Center, the Matthews House, KRFC, Colorado Council on the Arts, Rocky Mountain Sustainable Living Fair, Be Local Northern Colorado, Beet Street, Envirofit International, the Rose Andom Center, CSU Clean Energy Supercluster, KUNC, Save the Poudre, Colorado Governor’s Energy Office, Institute for the Built Environment, Rocky Mountain Innosphere, Community Marketplace, and FortZed.

A few of the people you’ll work closely with.

Paul Jensen | Owner/Creative Director

Drawing from an education in architecture and art history, and vast experience in print and advertising, Paul formed his company in 1985 with the single focus to create and execute exceptional branding communications via print, broadcast, environmental, and interactive media. The Jensen Group/One Tribe Creative has won numerous national awards, been highlighted in national publications, and attracted and helped many national and international organizations become more successful. Individually, Paul has designed and directed branding and marketing campaigns for hundreds of companies and organizations. Today, as creative director, Paul continues to design and concept while also directing the strong creative ideals the company subscribes to.

Jaime Whitlock Donnelly | Marketing and Communications Director

Jaime brings over 20 years of experience in the fields of business development – including marketing, design, outreach, technology and research. Growing up in her family’s graphic design business, she has been immersed in art direction and the business processes of marketing and design since her early teens. Jaime has an entrepreneurial spirit and a talent for multi-tasking, with both science (BS – Rutgers University, MS – Penn State University) and social science degrees (MS-ABT Colorado State University). She has a strong passion for art and music and is proud to be part of an energetic, socially-responsible business and community.

Jon Aguilera | Design Director

Jon joined the One Tribe team in 2000. With a BFA and concentration in Graphic Design from Colorado State University, he has over 20 years of professional experience in brand strategy, corporate identity, print advertising and interactive media for regional, national and international clients.

Chris Lenfert | Designer & Website Developer

Chris is a graduate of the University of Southern Indiana with a degree in art and an emphasis in graphic design. College courses introduced Chris to the world of web design as well as photography, animation, and video editing. He has since worked in magazine
publishing, at an in-house photography studio, and as a graphic and web designer. The diverse needs of each of these positions have lead to a jack-of-all-trades skill set that comes in handy on a wide range of projects. The majority of Chris’s current focus since 2009 has been on web design and customizing WordPress sites for our clients who value the ability to control their own content.

LeAnn Kerin | Project Manager

LeAnn ensures that each project is executed to exceed expectations in both a timely and professional manner. With a degree in Environmental Communication from Colorado State University and over ten years of customer service experience, LeAnn brings a unique combination of skills to the Project Manager position. Her most recent experiences are in climate change education, community outreach, and resource development.

Nichole Sellden | Marketing Coordinator

Nichole is a recent grad of Colorado State University with a degree in Business Marketing and a minor in Media Studies. During her time at CSU, Nichole gained marketing experience in industries including energy conservation, medical transport, industrial manufacturing and cycling. As Marketing Coordinator, she plays an active role in all marketing projects – with a primary focus on HubSpot and social media management.